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The MCP server at https://mcp.alura.io/mcp has tools in four groups. Each tool calls the REST operations listed with it, at the same prices. You don’t call tools yourself: you ask your assistant in plain words, and it picks the tool.

Products and shops

Search and open products and shops, reviews, tags, sales history and Etsy links.

Keywords and trends

Search volume, competition, related keywords, top results and what’s trending.

Saved research

Read, create and change saved folders and lists.

Usage and workspaces

API credits left, and switching between workspaces.

Behavior hints

Every tool tells the assistant what it may change, with the standard MCP hints. Assistants use them to decide when to ask you first: ChatGPT, for example, asks before any tool that isn’t read-only. Alura checks every call on its own side too, so a hint never grants access. The research tools are read-only while Alura serves only items it already has. When Alura starts fetching new items from Etsy on request, the seven tools that can start a fetch will be marked as not read-only, because a call can queue work in Alura. They still change nothing on Etsy. | Open world (openWorldHint) | The tool returns public data about Etsy shops and listings, which other people wrote. Categories, saved research, usage and workspace tools work on Alura’s own data only. | No tool changes anything on Etsy. Alura’s research is read-only; the only things the assistant can change are your saved folders, lists and items, and which workspace it works in.

Permissions

Each tool needs one permission, called a scope, that you allow on the approval screen when you connect. The assistant doesn’t see tools whose permission you left out.

Arguments every tool takes

  • detail. detailed, the default, returns every field the tool shows. concise returns the key fields, for long lists or a quick check. The price is the same.
  • limit and cursor on list tools. Lists return 20 items by default and at most 50; reviews, shop products and related keywords at most 25. Pass a page’s next_cursor back as cursor for the next page.
Results come as structured data plus a short text copy. Reviews, titles, tags and shop announcements appear only in the structured data, never in the text the assistant reads as instructions.

Mature listings

Assistants see a little less than the REST API. Etsy’s API has no flag for mature listings, so Alura counts products in Etsy’s Sexual Wellness category, and every category under it, as mature. Over MCP, searches, trending, similar products, a shop’s products and reviews, keyword top results and the category browser leave them out, and so do shops whose active products are all mature. Asking for one by ID or Etsy link answers not_found, and in a saved list it shows as unavailable. The REST API with an API key returns them as before.

All tools

Products and shops

Saved research

Usage and workspaces